Sweet Relief

While each year seems to offer us more tragic reminders of the force of mother nature, each hurricane has also gratefully shone a light on our ability to come together as a species, celebrities and mortals alike. Hurricane season and its wrath have sparked monetary donations and public awareness campaigns across the music industry and beyond. Artist Liners are available via Play MPE from artists urging further support:  Blake Shelton, Rascal Flatts, Florida Georgia Line, and many more have lent their voices.

Social media continues to hold a mirror to those who’ve given, including the industry’s brightest stars, including Taylor Swift, who, according to the organization’s official FB page,  donated to the Houston Food Bank: “Taylor Swift has generously made a very sizable donation to Houston Food Bank in honor of her mother, who graduated from the University of Houston. We thank you, Taylor, and we thank everyone for donating to help rebuild our community. #houstonstrong.”

Houston native Beyoncé was discreet regarding her amount donated, but shared the following with the Houston Chronicle.  “My heart goes out to my hometown, Houston, and I remain in constant prayer for those affected and for the rescuers who have been so brave and determined to do so much to help.”  Beyoncé’s camp  has joined forces with Bread of Life and Greater Houston Community Foundation to help with relief efforts.

DJ Khaled followed Kevin Hart’s lead, tweeting “ HOUSTON TEXAS my prayers are wit you ! I just sent 25k your way to help all the families in need and help the city HOUSTON TEXAS  @kevinhart4real I accepted your challenge @kevinhart4real bless up ! GOD IS THE GREATEST!!!”

Chris Young posted As everyone knows, Texas was hit Friday by Hurricane Harvey which made landfall as a category four hurricane, the largest storm to hit the area in decades. Port Aransas, Rockport, Corpus Christi, Houston and so many other places are going to be dealing with so much damage and loss of life for a long time to come. I’m worried about the people there — my friends, family and neighbors — and I want to help. I’m starting this GoFundMe campaign in an effort to help everyone in Texas that has been affected by this hurricane. I’m pledging $100,000 to relief efforts and hope you will join me.”

Artists came together to join the multi-network telethon, as well. “Hand in Hand: A Benefit for Hurricane Harvey Relief” welcomed participants Justin Bieber, Tori Kelly, Barbra Streisand (to name a few), in helping to raise funds for United Way of Greater Houston, Habitat for Humanity, Save the Children, Direct Relief, Feeding Texas, and the Mayor’s Fund for Hurricane Harvey Relief.

Indeed, musicians themselves have been affected directly, prompting campaigns from organizations like The Grammys’ MusiCares: “MusiCares is lending a hand to those affected by the devastation of Hurricane Harvey by establishing a relief fund to support members of the music community affected by the storm. Assistance will include help with basic living expenses such as shelter, food, utilities, transportation, medical expenses, doctor and hospital bills, medications, clothing, instrument and recording equipment replacement, relocation costs, home repairs, debris removal, and more.”

President and CEO of the Recording Academy stated “Now is a time when we must come together and take care of those who need help, as we are only just beginning to understand how life-altering Hurricane Harvey will be for its victims and their communities. It’s important that we step up and support the creative community, and take action to provide immediate assistance to members of our music family.”

Sweet Relief reminded those affected: “Sweet Relief Musicians Fund is here to provide immediate assistance to people affected by the massive flooding caused by Hurricane Harvey and Hurricane Irma.  Musicians and music industry workers who require emergency aid please call our Toll-Free Assistance Line at 1-888-955-7880 or submit an application to us via email at info@sweetrelief.org.”

For artist liners in support of Hurricane Relief efforts, check out your Play MPE account!

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