Giving Strength

Icon Mike Peters of the Alarm is the focus of the new documentary film Man in the Camo Jacket, and Play MPE couldn’t be more pleased to share music from the soundtrack. With proceeds going to 3-time cancer survivor Peters’ charity Love Hope Strength Foundation, the soundtrack includes the song “Strength,” featuring English Beat’s Dave Wakeling, Billy Duffy from the Cult, and Stray Cats’ Slim Jim Phantom. Given INGrooves motto “We power creativity,” the release feels a natural fit.

The film itself tells the story of the legendary Peters and his band’s rise in popularity, as well as Peters’ battle with cancer, ultimately leading him in 2007 to found Love Hope Strength, known as the  world’s leading rock and roll cancer foundation. It was Peters’ vision along with co-founder James Chippendale that they would “save lives, one concert at at a time.”

The impassioned but direct approach of the charity meant funding not the broadly termed “research,” but rather to allow for the purchase of the nuts and bolts items like medical supplies, along with of course raising awareness through concert events and ultimately the surrounding media coverage.  Such coverage has resulted from notable feats such as 2007’s “highest concert on land,” at Mt. Everest.  Three million witnessed the celebration at 18,536 feet!  There’s plenty of brawn and muscle behind the organization itself, too. Amongst the board members is Alex Coletti, former head honcho at MTV and legendary producer of Unplugged.

The foundation’s “Get on the List” campaign has brought attention to efforts  to sign folks up for the International Bone Marrow registry. (LHS is onsite at countless concerts each year, making this happen. Just a quick “cheek swab” is involved). They’ve registered 129,000 music fans and counting,  with 2,400 potentially lifesaving matches.

About to kick off dozens of shows as part of his U.S. tour, including Warped dates, Mike Peters is in the midst of a busy summer. Alongside Alarm dates are special events surrounding the release of Man in the Camo Jacket, including post-screening performances and an appearance at the Grammy Museum.

The film will be available on iTunes and VOD through XLrator Media. CEO Barry Gordon shared  “This remarkable film shows Mike Peters to be not only a brilliant musician, songwriter and performer, but a tireless humanitarian who has dedicated his life to helping other cancer survivors through the charity he co-founded, the Love Hope Strength Foundation. Their work has helped thousands of people around the world. Mike is an inspiration to all of us to make the most of every day. We are so proud to bring this uplifting film to audiences who know Mike’s musical legacy or are discovering him for the first time.”

Head to your trustee Play MPE player to hear some tracks for yourself, including “Strength,” “Devil Inside”,  top ten hit “45 RPM” and “Coming Backwards.”

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